Well Played Editions: luxury services platform
Well Played Editions brings yacht charters, private chefs, jets, crew and event production in Tampa Bay under one concierge. We built the site, the brand system on it and the enquiry pipeline.
What we built
The parts of the work you can see on the live site, and the parts behind it.
One site, eight services
A home page and eight service pages, from yacht charters and charter management to private chefs, jets, crew, content shoots and events.
Brand system
Colours, type and logo assets taken from the client's brand workbook and applied across the site and its emails.
Concierge enquiries
Enquiries arrive as branded emails to the team, from the client's own verified domain. The form records which boats a visitor looked at.
Referral codes
Partners can pass a referral code through the enquiry form.
Fleet and guides
A fleet page and a guides section, with structured data and an llms.txt for AI search.
Stack
- Next.js 16
- React 19
- Tailwind CSS v4
- Supabase
- Resend
- Vercel
Services behind this build
What each part of the work is called on our side, if you want the same for your business.
High-End Web Design
Premium Web Experiences That Convert Visitors Into Customers.
View service →Branding
Build a Brand That Commands Attention and Trust.
View service →SEO Optimization
Get Found in Search by the Customers You Want.
View service →Our prices are published: see pricing or everything we offer on one page. Comparing agencies? Start with seven questions to ask before you hire.
Want one of these for your business?
Book a free discovery call. We will tell you what we would build and what it would take, whether or not you hire us.
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