Generative Engine Optimization

Get Named When Buyers Ask AI Who to Hire.

Generative engine optimization (GEO) works on whether ChatGPT, Perplexity, Gemini and Google AI Overviews name and cite your business, starting with a measurement of what those answers say today.

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What Is Generative Engine Optimization?

Generative engine optimization (GEO) is the work of getting a business named and cited in AI answers from ChatGPT, Perplexity and Google AI Overviews. It suits businesses whose buyers ask assistants who to hire. Voreli AI includes AI-search visibility in Growth Engine at $4,997 per month, and sells Cited, a self-serve tracking tool, from $97.

Last updated September 17, 2026

More buyers now ask an assistant a question instead of scanning a page of results. The answer names a handful of businesses and cites the sources it was built from. Generative engine optimization, or GEO, is the work of becoming one of the names and one of the sources.

It starts with measurement, because most businesses have never looked inside those answers. Voreli AI built Cited (cited.voreli.ai) for exactly this. It asks buyer-intent questions about your business across ChatGPT, Perplexity, Gemini and Claude with live web search on, then records which businesses each answer named, which domains it cited, and the searches the model ran before answering. Those fan-out searches are often phrased very differently from your keywords, and they show what content the answer depends on. Cited offers a free scan, and self-serve plans at $97 per month (Pro) and $495 per month (Accelerator).

The work that follows uses the same foundations as SEO. Pages need to be accessible to crawlers, clear about who you are and where you work, and direct about the questions buyers ask: short answers near the top, specific facts, and sources for any claim. Consistent business details across your site, profiles and directories help systems connect the mentions to one entity. An llms.txt file gives AI tools a plain-text map of your site and its key facts. Because answers are often built from review platforms and roundups rather than company websites, off-site presence matters as much as your own pages.

Google states that its AI search features do not require special AI markup or extra technical optimizations, and no agency can guarantee inclusion in an AI answer. What we commit to is a measured baseline, a defined work plan, and reporting on whether your business is named and cited more often over time.

GEO sits alongside our SEO work, and for most businesses the two are one program.

How It Works

Our proven process for delivering generative engine optimization results.

Baseline Scan

We run buyer-intent questions across the major assistants and record where your business is named, which sources are cited and what the models searched first.

Gap Review

We compare the cited sources and fan-out searches with your site, profiles and directory presence, and list what is missing.

On-Site Work

We rewrite key pages with direct answers and sourced facts, tidy business details and structured data, and publish an llms.txt file.

Off-Site Presence and Tracking

We work on the listings and roundups the answers draw from, then re-measure on a schedule and report the change.

What's Included

Everything you need to put generative engine optimization to work for your business.

Baseline measurement across ChatGPT, Perplexity, Gemini and Claude

Fan-out query and cited-source analysis

Answer-first page rewrites with sourced facts

llms.txt and consistent business details

Directory and roundup presence work

Recurring visibility reporting

The Results You Can Expect

Know whether AI answers name your business today

Content built around the questions assistants actually search

One program covering search and AI answers

Reporting on mentions and citations over time

Guides on Generative Engine Optimization

Plain answers to the questions we hear before most projects start.

AI Strategy

What Is Answer Engine Optimization (AEO)? How AI Search Picks Businesses

What answer engine optimization is, how ChatGPT, Perplexity, Gemini and Google choose which businesses to name, what our study of 96 AI answers found, and what a local business can do.

AI Strategy

How to Get Your Business Recommended by ChatGPT: A Step-by-Step Guide

A practical checklist for local and small businesses: find the questions buyers ask, check what ChatGPT says, fix the directories it reads, earn reviews, tighten your site and track the results.

Frequently Asked Questions

Common questions about our generative engine optimization services.

What is the difference between GEO and SEO?

SEO works on where your pages rank in search results. GEO works on whether AI answers name and cite your business. They share the same foundations, so we run them as one program.

Can you guarantee my business appears in ChatGPT?

No. Nobody controls what an assistant says. We measure a baseline, do the work, and report whether your business is named and cited more often.

What is Cited?

Cited is Voreli AI's self-serve tool at cited.voreli.ai. It checks buyer-intent questions across ChatGPT, Perplexity, Gemini and Claude and shows who gets named, which sources are cited and what the models searched. There is a free scan, and paid plans are $97 per month (Pro) and $495 per month (Accelerator).

Which Voreli AI plan includes GEO?

SEO and AI-search visibility are part of Growth Engine at $4,997 per month. Cited can be bought on its own without a call.

Ready to Get Started with Generative Engine Optimization?

Book a free discovery call. We'll discuss how generative engine optimization can transform your business and deliver measurable results.

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